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Gipht is such a simple solution to a big problem a lot of gifting merchants face.
Sarah Erck Welle
Owner, Colorado Crafted
200 gifts sent
$7,500 in revenue
Challenge
Gifting merchants have a small window to generate the most revenue during the Q4 holiday season. Sending gifts one at a time to one individual shipping address is time-consuming and costly. Which is why Strategus.com, a marketing agency, partnered up with Colorado Crafted and Gipht to quickly execute their gifting campaign and send out 200 gifts during Q4 2023. Additionally, Strategus lacked the 200 shipping addresses for each recipient in order to execute on this campaign.
Solution
Leveraging Gipht’s bulk gifting feature, Strategus uploaded a list of 200 recipients’ email addresses in a few minutes. Gipht then automatically created 200 emails to the recipients and each recipient provided their individual delivery address. Once Colorado Crafted received the shipping details, the merchant fulfilled and shipped the gifts just like any other gifting order.
Results
The entire experience from start to gift delivery—for both Strategus and Colorado Crafte—was quick and frictionless. It allowed Strategus to execute on a gifting campaign within minutes and to solve for the problem of not having 200 individual recipient shipping addresses. As a gifting merchant, Colorado Crafted generated over $7,500 in revenue during Q4 with just one gifting order.
About Colorado Crafted
Colorado Crafted is the source for memorable Colorado gifts; a modern alternative to traditional gift baskets. Create personalized gifts with Build A Box, where you can hand-pick your favorite products, or shop our precurated collections. All gifts are packaged in a stylish box or reusable Colorado tote.